AIFSO
AIFSO: how AI True Score gets AI to name your business when a buyer asks.
AIFSO is AI True Score's proprietary framework for getting AI to name your business. It measures what AI engines say about you and your competitors, and it is retuned as the engines change. AIFSO stands for Artificial Intelligence Full-Stack Optimization.
- Free Glimpse · 3 questions · 3 engines
- $79 report · 10 questions · 6 engines · 59 checks
How AIFSO works: ask, diagnose, fix, ask again
When someone asks ChatGPT for a roofer, a plumber or an electrician, it answers with two or three names. AIFSO works out whether yours is one of them, why or why not, and what to fix, in three steps.
- 01
Ask
Ask ChatGPT, Gemini, Perplexity, Claude, Grok and Meta the questions real buyers ask, and record word for word which businesses they name: you, your competitors, or nobody.
- 02
Diagnose
Check your site the way AI reads it: 59 checks across the seven layers of Clear and the checks of Proven, to find why the answer went to someone else.
- 03
Fix and re-ask
Fix the gaps that move the answer, in order, then ask the same questions again so the change is proved, not assumed.
Who makes the fixes?
Your report shows what to fix. Then pick who fixes it:
- Keep (free): you or your web person make the fixes from your report.
- Install ($199): we make the fixes inside the site you already have.
- Companion ($399 once): we build a small second site made for AI to read; your site stays exactly as it is. Won’t two sites confuse Google? No. The Companion has its own address and its own pages, not a copy of yours, and its code tells Google and AI engines that both sites belong to the same business.
- Rebuild (from $599): a new site built around what your report found.
Your result: one AI True Score, from 300 to 850
Like a credit score, but for AI answers. AIFSO is the method; the AI True Score is the number it produces, in the AI True Score Full Report. And just as a credit score can’t promise you a loan, no one can promise AI will name you. What you get is your best chance of becoming the answer, and a clear list of what moves it.
Three things AI needs before it names you: Clear, Proven, Named
Clear and Proven are checked on your site. Named is what AI actually says when a buyer asks.
-
Clear
Can AI read your site and understand what you do?
The seven layers below: whether AI can get in, read your pages, tell who you are and lift a straight answer from them.
Method term: Extraction
-
Proven
Does your site give AI reasons to trust it?
Today this checks the trust signals on your own site: a secure connection, your business details written into the page code, clear headings, and the rest of the technical checks in your report.
Method term: Corroboration
-
Named
When a buyer asks, does AI name you?
The AI True Score Full Report asks 10 buyer questions across ChatGPT, Gemini, Perplexity, Claude, Grok and Meta and records who each engine names, including the competitors named instead of you.
Method term: Citation
AIFSO includes SEO. SEO does not include AI answers.
SEO still matters: AI engines that search the web start from pages search engines can find. AIFSO adds the questions SEO does not ask.
| SEO asks | AIFSO also asks |
|---|---|
| Does the page rank for a keyword? | Does AI name the business when a buyer asks? |
| Which pages link to you? | Which competitors does AI name instead of you? |
| Is the page built around the right keywords? | Can AI lift a straight answer from the page? |
| Can search engines index the page? | Can AI tell who you are, and do your facts agree everywhere it looks? |
Seven things we check for Clear, in the order AI meets your site
Clear is checked in seven layers, in the order AI meets your site: getting in, loading, knowing who you are, trusting your facts, finding answers, using you as a source, and what the buyer sees on arrival. A business can pass the first six and still lose the buyer at the seventh.
Your report shows each one by its short code, like DSO or AEO. Here is what each code means.
- 01
Can AI get in?
In your report: CRO · Crawlability & Retrieval Optimization
AI reads the code of your pages, not the picture a person sees. Clean structure, pages that show their words without waiting for scripts, and no broken files let it read them.
- Example
- A contractor’s site that draws every page with scripts can look empty to an AI crawler, even though it looks fine in a browser.
- What it costs you
- If AI cannot read the page, nothing else on this list counts.
- 02
Does it load and work on a phone?
In your report: PWO · Progressive Web Optimization
Speed and a page that works on a phone matter to the buyer AI sends you, and they are part of how a site is judged as usable.
- Example
- Two plumbers are named in the same answer. One site loads at once on a phone; the other stalls.
- What it costs you
- AI sends the buyer, and the buyer leaves before the page appears.
- 03
Can AI tell who you are?
In your report: LEO · LLM Engine Optimization
Language models need one consistent story: the same name, the same services, the same area, in plain words, with nothing on one page contradicting another.
- Example
- A firm that calls itself three different names across its pages leaves AI unsure whether they are one business or three.
- What it costs you
- AI hedges, mixes you up with someone else, or leaves you out.
- 04
Are your facts written where AI reads them, and do they agree?
In your report: DSO · Data Source Optimization
Structured business data in the page code (name, address, phone, services) gives AI facts it can use without guessing, and the facts must match from page to page.
- Example
- The phone number in the footer differs from the one on the contact page. AI cannot tell which one is right.
- What it costs you
- AI cannot trust your details enough to repeat them.
- 05
Do you answer the questions buyers ask?
In your report: AEO · Answer Engine Optimization
AI lifts short, direct answers. Pages with real questions as headings, plain answers under them and short summaries give it something to quote.
- Example
- Two roofers write about storm damage. The one whose page answers “Will insurance cover my roof?” in two sentences is the one AI can lift.
- What it costs you
- You are on the page of results but never in the answer.
- 06
Are you worth using when AI writes an answer?
In your report: GEO · Generative Engine Optimization
When AI writes a summary of a category, it draws on sources that say clearly what they offer, for whom and where, with enough depth to be worth citing.
- Example
- One electrician lists “electrical services”. Another describes each service, who it is for and the area it covers.
- What it costs you
- AI builds its answer from your competitors’ pages.
- 07
Is the next step clear when a buyer arrives?
In your report: EEO · Experience Engine Optimization
A buyer who arrives from an AI answer needs to see at once what you offer, proof that you deliver it, and one clear way to reach you.
- Example
- An AI answer sends a buyer to a site with no visible phone number and a contact form three clicks deep.
- What it costs you
- AI did its part, and the buyer still goes elsewhere.
Questions about AIFSO
What is AIFSO?
AIFSO is AI True Score's proprietary framework for getting AI to name your business. It measures what AI engines say about you and your competitors, and it is retuned as the engines change. AIFSO stands for Artificial Intelligence Full-Stack Optimization.
Is AIFSO a score?
No. AIFSO is the method. The number it produces is the AI True Score, from 300 to 850.
What does the free Glimpse check, and what does the report add?
The AI True Score Glimpse checks your site and asks ChatGPT, Gemini and Perplexity 3 buyer questions. The AI True Score Full Report asks 10 buyer questions across ChatGPT, Gemini, Perplexity, Claude, Grok and Meta, recording who each engine names.
What does it cost?
The AI True Score Glimpse is free: no card, no account. The AI True Score Full Report is $79, one time. Full refund within 14 days if your report finds fewer than 3 real fixes. If you want us to make the fixes, Install is $199, a Companion $399 once, a Rebuild from $599. The full $79 you paid for your report comes off Install, Companion or Rebuild. Every report includes one free follow-up check about 30 days later. After your free follow-up check, monitoring is optional and never bills on its own.
How soon will AI name me?
No one can promise a date, and no honest service will. Once the fixes are in, AI engines pick them up as they re-read your site, often over the following weeks. That’s why every report includes a free follow-up check about 30 days later: you see what moved.
Do I need a new website?
Usually not. Most fixes go inside the site you have, made by you (Keep) or by us (Install). If your site can’t carry what AI needs, a Companion is built beside it and your site stays as it is. A Rebuild is only for when the site itself is what’s holding you back.
Why does AIFSO change?
The AI engines change how they find and choose businesses, often without notice. AIFSO is updated as they change, so the checks follow what the engines do now, not what they did last year. Every report names the AIFSO version that scored it; today that is AIFSO v8.
Find out what AI says about your business today.
One scan, in plain English: where you already show up, where your competitors do instead, and what it takes to change that.
Be the answer.